Ads
Spy on the Facebook and Instagram ads that actually work
Every Meta ad from any country with its days running, Ad Rank and countries, plus spend and reach where Meta publishes them. Filter by format and find what is scaling in your niche in minutes.
Free plan. No card needed.
#1 of 10,204


What Meta doesn’t show you about each ad
Spend and reach for every ad
How much each ad spends in the EU and UK and how many people it reaches, so you know what is really scaling.
Filter by format
UGC, talking head, demo, unboxing, studio, meme and more. Combine it with video, image or carousel and with the country.
Ad Rank
Each ad’s position among all its brand’s ads and how it moves day by day, so you know which one gets seen the most.
What you see for each ad
| Data | What it tells you | Where |
|---|---|---|
| Days running | How long the ad has been live. Long runs are a sign it works. | Every country |
| Ad Rank | The ad’s position among all its brand’s ads, day by day. | Every country |
| Countries and format | Where it runs, and whether it is UGC, a demo, a talking head and more. | Every country |
| Product and store | What the ad sells, the store’s estimated revenue and its other ads. | Every country |
| Spend and reach | Estimated from the reach Meta publishes, in US dollars. | EU and UK |
How it works
- 1
Search
Type what the ad sells or the brand’s name.
- 2
Filter and sort
By country, format, spend, days running or Ad Rank, to see what works first.
- 3
Open the details
Check the Ad Rank and reach day by day, download the creative or save it to a board.
What people use it for
Find hooks
See which formats and opening seconds the top-spending ads in your niche repeat.
Watch your competitors
Search their brand and sort by spend: you see which ads they are putting money behind.
Validate a product
If many brands advertise it and their ads have run for weeks, there is a market.
Frequently asked questions
Where do the ads come from?
From Meta’s Ad Library. Every day we follow more than 10,000 Facebook and Instagram pages and store their ads with their history.
Why is spend only for Europe?
Because Meta only publishes reach for ads shown in the EU and UK, so the spend you see is for those countries, in dollars.
Can I use it for free?
Yes. The free plan lets you search and filter with limited results. Starter, Pro and Team remove the limits.
Keep exploring
See which ads are scaling in your niche
Create a free account and open the Meta ads, products and online stores selling right now.
Free plan. No card needed.